Tuesday, January 31, 2012

SWA5

Ad 1:

  • This ad was in Amsterdam Worldwide.
  • The typically topics covered have to do with business.
  • The prospective audience is upper middle class people who are interested in the business world.
  • A variety of other things are advertised here. Nothing inappropriate though. The ads are aimed for adults.
  • The publisher assumes that the the audience has business oriented values and is mature.
Ad 2:

  • This ad was in The Age Newspaper in Australia. 
  • The topics of this newspaper vary. There are topics about business, news, the environment, entertainment, etc. 
  • The prospective audience are Australian residents. Or the average citizen.
  • This is a typical newspaper so the advertisements range from a variety of things. 
  • The publisher assumes that the audience is interested in current events and keeping up with society.

2 comments:

  1. Do you think the values of each country that these ads were published in have any impact on how the cars are advertised?

    ReplyDelete
  2. Yes I think think the culture in Amsterdam and Australia definitely have an impact on how the cars were advertised because their culture and way of life could be different than ours in America

    ReplyDelete